There is feeling of Christmas at the Underberg head office in Rheinberg. The Finish Santa Claus, alias Timo Alarik Pakkanen was appointed Underberg ambassador last Monday.
The five boys from the Swedish heavy metal band 'Amon Amarth' have been real Underberg fans for a long time. Since Friday, they are now the official Underberg brand ambassadors for Sweden.
It was 17 June 1846 when Hubert Underberg married Catharina Albrecht at the age of 29. On the same day, the couple founded the company Hubert Underberg-Albrecht in Rheinberg on the Lower Rhine. Today, 165 years after the company was founded, the fortunes of these Rheinberg herbs are still managed in the fourth and fifth generation of this family-run business by Emil Underberg and daughter Dr. Hubertine Underberg-Ruder. Underberg fans can view the following activities and surprises on offer during the anniversary year here…
On the 8th of June Underberg celebrated immediately two jubilees in Denmark. The enterprise looks back on the 17th June 2011 at the 165-year-old history. The first sales in Denmark date back till 1861 and Underberg is available meanwhile in 100 countries. On the occasion of these both jubilees there was a birthday party in the famous Tivoli park in Copenhagen. The Underberg family celebrated also with Caspar Christensen – a popular Danish actor and professed friend of Underberg – and confessing friends.
Under the patronage of the herbal digestif Underberg and on a proposal by Gault Millau, on 6th of May the “Gourmet of the Year” was already awarded to the 25th time.With this title state opera director Dominique Meyer may dress up from now on. As part of a gala dinner at the restaurant Le Loft the native of Alsace by birth accepted the award from the Underberg family and the couple Hohenlohe.
Within the scope of a ceremonious receipt in the main house in Rheinberg Christiane Underberg appointed Dr. med Günther Ermert to the Underberg brand ambassador of Canada.
On the occasion of the introduction of the Underberg 2011 edition jewellery box with Austrian motifs of Vienna, Salzburg, St. Wolfgang and Tyrol, the Underberg family invited and welcomed the Underberg brand ambassador in Austria, Eva Maria Marold, to the head office in Rheinberg.
Als einer der ältesten Digestifs der Welt feiert Underberg dieses Jahr im September das 150-jährige Jubiläum seiner Einführung auf dem amerikanischen Markt.
Wir haben für Sie ein paar Impressionen von Underberg auf der Welt Austellung in Shanghai 2010 gesammelt.